Panaji

Panaji crafts the world’s fluffiest flatbreads. While their packaging already stands out on shelves, the brand’s online presence was lacking. The goal was to create a digital experience that embodies Panaji’s expressive identity while laying the foundation for future growth.

A color-coded system paired with illustrative elements on product carousels and product pages clearly distinguishes each flavor. Adding Mosko Mappa to the brand typeface suite enhances visual impact, while fun subtle interactions reinforce Panaji’s bold and spirited personality.

The site’s structure is designed to scale, supporting retail expansion through product variants, localization, and multilingual functionality.